The pandemic has changed the way we communicate in so many ways. Many who previously resisted using their cell phones for anything other than phone calls are now pros at texting, Zoom, FaceTime, and even TikTok! So how do nonprofits reach donors and prospects in new ways using these tools? This month’s speakers will lead a discussion on what’s working and what you might want to think about adding to your constituent communication plans.
Learning Objectives:
· Discuss best practices in donor communication and engagement
· Consider some of the tools available that you may want to incorporate into your donor communication
· Map out a plan to test some new methods of communication with your constituents
This session has been approved for 1 point of CFRE credit.
HOLLY LANG
Holly joined Dini Spheris in 2006, where she honed her consulting practice in major gifts fundraising, campaign strategy, leadership development and strategic planning. One of her most memorable accomplishments involved helping a recently merged organization with a limited fundraising history raise $30 million in a dauntingly short timeline of only 12 months. Holly attended Rice University. After graduation, she joined the Rice development office where she gained significant experience to the areas of membership, retention programs, campaigns, and development assessments. She is an instructor with the University of Houston Nonprofit Leadership Alliance and the Rice University’s Glasscock School of Continuing Studies Center for Philanthropy and Nonprofit Leadership.
AIMEE CLARK
Aimee has extensive experience developing and leading donor relations and stewardship programs. Prior to joining Dini, Aimee led donor relations and stewardship programs at New York University, Mount Sinai Health System and Memorial Sloan Kettering Cancer Center. She was part of the leadership team responsible for the success of Mount Sinai’s $1.5 billion campaign to rename the medical school. As Director of Donor Relations and Stewardship at New York University, she helped increase engagement and improve donor communications. Aimee holds a BBA in finance and accounting from Texas A&M University and an MA in public administration from University of Houston. She actively volunteers with the Association of Donor Relations Professionals.
